Postview Panel Discussion at Affiliate NetworkxX

October 14th, 2009 by Peter Glaeser | No Comments »

I'll be part of a panel discussion on the good and evil sides of post-view tracking in affiliate marketing at the Affiliate NetworkxX in Munich on tomorrow evening. More details on the organizer's blog. Here is a summary of the points that I'll be trying to make there: 1. visibility of ...

Google Introduces Post-View Tracking

October 1st, 2009 by Peter Glaeser | No Comments »

Just read the news on Google's blog: They are introducing postview tracking. Google call it "view through to conversion". And as far as I understand them, this is going to be available on the content network only. They are using a 30-day cookie for postview. I hope nobody optimizes based on these ...