Tradedoubler AdMatch vs. Google AdSense

April 2nd, 2008 by Peter Glaeser | 5 Comments »

Usability Even though Tradedoubler has made a huge step in the right direction, AdSense is still better. For example, Tradedoubler forgot to translate some of the interface words into local languages. Here's an example of a mixture of a German interface with English wordings: 1:0 in favor of AdSense Flexibility Tradedoubler AdMatch lets you ...

Tradedoubler’s MatchSense Relevance Ads

March 25th, 2008 by Peter Glaeser | 3 Comments »

Today Tradedoubler announced that they would offer a contextual advertising creative format called AdMatch, promising a "market-leading contextual advertising solution": AdMatch launches across Europe on 31st March and is unique in its ability to serve ads across three separate ad formats: text, product and display. By scanning the content of web ...