buy.at party at the Palms

Everyone seems to be writing about the sessions so I decided to post a few videos taken at night time during Affiliate Summit West 2009.

The buy.at invitation-only party at the Palms Casino was the perfect beginning. Good people, loud music, free drinks and a stunning view. Thanks to Charlie Calabrese for extending the event until 3am.

AOL shopping around

What do large companies do when they identify a problem and can’t solve it themselves? They spend a lot of money for somebody else to do the job or acquire somebody that has done the job already.

AOL seems to be in desperate need of a European affiliate network. Last year the owners of Tradedoubler rejected AOL’s offer. This year an acquisition seems to go through: buy.at. It’s a UK-based affiliate network with rather basic technical features. Therefore I think that the 150 million dollars are overrated, just like the 900 million for Tradedoubler.